We have a longstanding belief that technology is a new biology
Similar to how biology impacts an individual’s health status, technology will be equally as influential on personal health and wellness and the health and wellness of society.
At Washington Square Advisors LLC our content expertise and insights allow us to recognize the impact factor and influence of technology, its role in innovation and the strategic opportunities and possibilities that can be leveraged from effective deployment in the clinical and consumer space at every stage of development.
Medtech, Biotech & Health Systems
New Product /
Platform Journey
- Mapping, Persona Development
- Customer Curiosity
- MVP “pressure testing”
- Market Readiness
- Go/No Go
Strategic Planning &
Forecasting
- Understanding barriers to innovation
- Innovation roadmap for strategy formulation & turnaround
- Identification of external variables; assets, threats, disruption.
- Impact of Competitors, Customers, & Markets
- New Competitor Models & Market Entrants & emerging technological innovation
- Impact of political trends, economic shifts, and changes in consumer tastes.
Partner Identification & Engagement
- Health Sector Experts / KOL’s
- Specific population access
- Alignment
- Market Reach
- Location
Each project is managed and led by Rick Gannotta
Rick curates health sector experts based on individual client needs.
The team integrates seamlessly into the project and your organization's workflow.
Our Approach
We use the power of “Three Factor Framing” to identify out-of-field variables essential for industry-changing performance. Guide policy responses and advance your strategic position with first principles methodologies, identify opportunities and risk through comprehensive market analysis and long-view forecasting all aimed at focusing the narrative on the unique impact factor your efforts have created…
Our Team
Content experts active in academia, clinical care, regulatory & policy arenas—who understand the complexities of healthcare delivery and the health sector in general—committed to their area of expertise and the unique purpose of WSA’s Mission.
Our Mission
At Washington Square Advisors we share a passion to advance the wellbeing of people, healthcare delivery, science, discovery, and policies that support our clients' objectives.
Washington Square Advisors LLC is a Health Sector Advisory Firm led by Rick Gannotta